Begins Provision of Their Embed Player, Enabling Playback of Music in the AWA Library on Web Pages

"Embed Player" became available starting from February 2, 2017 (Thur.).

This new Embed Player enables users to paste an "Embed Code" for music streamed through the AWA service into a web page to display a music player on their homepage, blog, or other site. The Embed Code can correspond to a song, album, artist, or playlist, so the user can decide what content they want to display. This also enables visitors to the site to hear a sample of the music on that page for 30 seconds without having to download AWA.

Through this new functionality, AWA hopes to provide users with the ability to share not just their favorite artists and music but also their own unique playlists with even more people, as well as the ability for artists, producers, and music labels to use the platform as a promotional tool.

Embed Player is already in use by music producer Tetsuya Komuro, producer and DJ Shinichi Osawa who is currently working on the HAYAMIMI project, singer-songwriter ohashiTrio, Korean idol group SUPER JUNIOR-KYUHYUN, and others on their official homepages to promote their playlists and songs.

For instructions on how to use the Embed Player, please refer to the following help article.

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